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Search Engagement – Get expert tips on everything from SEO to local landing page optimization and reputation management.

20 01, 2023

What are Orphan Pages, and How Do They Impact SEO

2023-01-18T11:16:34-08:00By |

What are Orphan Pages, and How Do They Impact SEO Find out what orphan pages are, how to find them and what to do with them to improve your SEO performance in this post. Photo by Erik Mclean on Unsplash   Have you ever encountered a page on your website that doesn’t seem to fit [...]

10 01, 2023

Complete Shopify SEO Checklist & Site Audit to Rank in Search

2023-01-09T10:19:11-08:00By |

Complete Shopify SEO Checklist & Site Audit to Rank in Search How do you rank your new Shopify Site in Search? Use this complete Shopify SEO Checklist and Site Audit Template to ensure your site will rank in Google Search.   The number of Shopify stores is increasing daily, especially due to the pandemic. According [...]

8 01, 2023

How Does B2B and B2C Link Building Differ?

2023-01-05T09:01:23-08:00By |

How Does B2B and B2C Link Building Differ? Building links is building links, right? Is there a difference in B2B and B2C link building strategies? Let's find out. Image Source: Pexels   Link building is an essential component of any marketing strategy, regardless of the size of your business. Link building allows you to build [...]

1 01, 2023

7 Mind Blowing Tricks to get Backlinks to Your Website

2022-12-30T10:31:35-08:00By |

7 Mind Blowing Tricks to Get Backlinks to Your Website Finding it hard to get backlinks to your website? You're in luck! This post covers 7 amazingly powerful backlink building tricks to rank. Image Source: Vecteezy   So, you want to Get Backlinks to Your Website... If you’re reading this article I’m sure you are [...]

31 12, 2022

The Ultimate Guide to Understanding Pay-Per-Click

2022-12-28T10:16:27-08:00By |

The Ultimate Guide to Understanding Pay-Per-Click Most small business I encounter are reluctant to use PPC, mostly because of a lack of understanding Pay-Per-Click as an effective marketing strategy. Image Source: Vecteezy If you don't understand how pay-per-click can or should be used to generate leads, this post will help shed some light on this [...]

30 12, 2022

Why Content Pruning Matters for SEO? 

2022-12-28T10:04:20-08:00By |

Why Content Pruning Matters for SEO?  Content Pruning is important for SEO as it can help reduce the amount of data that needs to be loaded, which can help your website load faster.    Photo by Nick Morrison on Unsplash Why Content Pruning Matters on SEO?  People typically only think about creating new content when [...]

27 12, 2022

Paid Search Trends for 2023 You Shouldn’t Miss 

2022-12-27T09:47:53-08:00By |

Paid Search Trends for 2023 You Shouldn’t Miss  Keep an eye on PPC industry changes, and be sure to incorporate these trends into your PPC strategy. Read this article about PPC's latest trends.  Photo by visuals on Unsplash  Paid Search Trends for 2023 that You Shouldn't Miss   To gain an edge over your competitors, you [...]

23 12, 2022

4 Easy Tips for Increasing Your Google Ads Conversion Rate Right Away

2022-12-20T09:31:46-08:00By |

4 Easy Tips for Increasing Your Google Ads Conversion Rate Right Away If you're new to Adwords, implement these 4 simple tips to increase your Google Ads conversion rate immediately. Source- Unsplash   Attracting attention from modern consumers is something business owners are passionate about. If you want to further your online reach, you need [...]

19 12, 2022

How Your Business Can Win Over its Harshest Critic: Google’s SERPs

2022-12-16T10:04:29-08:00By |

How Your Business Can Win Over its Harshest Critic: Google’s SERPs Ever feel like your website's being judged? It is and not just by customers, your harshest critic is Google SERPs, find out how to win Google over. Image Source: Vecteezy   Your website could regularly churn out some of the most exciting content in [...]

18 12, 2022

8 Proven Strategies for Optimizing Your PPC Ads to Boost Sales

2022-12-15T09:14:45-08:00By |

8 Proven Strategies for Optimizing Your PPC Ads to Boost Sales Optimizing your PPC ads can be difficult, time consuming and absolutely frustrating if you're not an expert, but these strategies will help guide you. Image Source: Vecteezy   The world of online sales is highly competitive, and you can no longer rely on organic [...]

15 12, 2022

How to Optimize Landing Pages for Google Ads – Best Practices

2022-12-13T10:34:33-08:00By |

How to Optimize Landing Pages for Google Ads - Best Practices Landing pages for Google Ads are critical as they affect CPC, CTR, ad rank and whether or not a viewer actually converts to a lead or sale. Image by pikisuperstar on Freepik It's safe to say that you really want to get them right. [...]

3 12, 2022

The Best Way To Start A Google Ads Remarketing Campaign

2022-12-02T10:21:45-08:00By |

The Best Way To Start A Google Ads Remarketing Campaign A Google Ads Remarketing Campaign is one of the easiest ways to convert interested customers and keep active ones. Remarketing Vectors by Vecteezy Introduction Google Ads remarketing is one of the most effective ways to reach your target audience.   With Google Ads remarketing, you [...]

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