3 12, 2014

Is My New Product Launch Going To Fail?

2014-12-03T16:29:02+00:00By |Package Design|0 Comments

It can be an exciting time when a business launches a new product. You've tested it, conducted surveys, completed market research, and done a full market analysis, so you know that it will be received well by the consumers. You launch your campaign with great anticipation and sit back and [...]

22 12, 2012

Epic Retail Sticker Fail

2012-12-22T00:30:55+00:00By |Design Humor, Package Design|0 Comments

When designing packaging for the retail environment, there are many considerations designers must be aware of - how will the product be displayed, what materials are best, what are the competitors doing, etc. However, even the best packaging design can fail on the retail shelf when labels and price tags [...]

22 02, 2012

What to Consider When Designing Packaging for Retail Sales

2012-02-22T21:44:07+00:00By |Package Design|1 Comment

Whether you are a new or established business there is one aspect that you need to keep in mind if you are hoping to make your business a success and get your products selling, this is of course your product packaging. Your products’ packaging has the job of acting as the face of your business, get it wrong and the people you are trying to reach will be getting the wrong idea about your business.