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About Mike Johnston (Edit profile)

Mike Johnston is an avid business and lifestyle blogger from Sydney. His articles can be found on small business, real estate, environmental websites and numerous other online magazines and blogs. Mike’s goal is to create and share meaningful content that helps and inspires people.
21 02, 2023

5 Strategies to Move Your Career Forward as a Digital Marketer

2023-02-20T14:45:52-08:00By |

5 Strategies to Move Your Career Forward as a Digital Marketer A career in digital marketing is competitive, here are 5 Strategies to Help You Stand Out as a Digital Marketer and Move Your Career Forward Photo by Kaleidico on Unsplash   The digital marketing industry is unrelentingly fast-paced and competitive. You have to be [...]

19 11, 2022

7 Tips for Creating Amazing Marketing Video Content With Your iPhone

2022-11-18T11:53:05-08:00By |

7 Tips for Creating Amazing Marketing Video Content With Your iPhone Can you create great video content with your iPhone to use for marketing? Absolutely! Follow these 7 tips to create pro-quality video your iPhone. Photo by Jan Kopřiva on Unsplash   In this day and age, video content steadily positions itself as one of [...]

18 07, 2022

6 Ways to Drive Business With Better Market Research & Analysis

2022-07-18T08:34:47-07:00By |

6 Ways to Drive Business With Better Market Research & Analysis Market research & Analysis keeps changing along with consumer trends post-pandemic. Here are six flexible tips to help you understand your target customers and adapt your strategies. Market Research Analysis Bar Graph Solution Strategy Concept One of the biggest marketing mistakes young [...]

16 06, 2022

8 YouTube SEO Optimization Tips to Make Videos Rank Higher

2022-06-17T09:20:10-07:00By |

How Can I Get My YouTube Videos to Rank Higher? YouTube SEO Optimization! Don't leave your newly published videos visibility to chance, use these 8 YouTube SEO Optimization Tips That Will Help Your Video Rank Higher. One of the best ways to get better rankings in search it to get your YouTube videos ranking — [...]

18 03, 2022

How to Leverage the IoT for a Competitive Advantage

2022-03-17T17:43:13-07:00By |

How to Leverage the IoT for a Competitive Advantage 7 Ways to Leverage the Internet of Things (IoT) to Gain a Competitive Advantage for Managing and Growing Your Business As an entrepreneur, you will find yourself wondering what tech you need to help you grow your business, this post will help you leverage the IoT [...]

8 12, 2021

7 Essential Building Blocks For Your Export Marketing Success

2021-12-07T21:18:38-08:00By |

7 Essential Building Blocks For Your Export Marketing Success Selling your products in different countries has unique requirements and your export marketing success can be built with these 7 steps. Over the last couple of years, the world of business has become a global game. Now that the fruits of the digital revolution have become [...]

28 09, 2021

How to Make the Most of Your CRM for Business

2021-09-27T17:18:58-07:00By |

How to Make the Most of Your CRM for Business Finally got a CRM, but don't know what to do with it? Learn how to make the most of your CRM with these tips. Your customer relationship management tool is one of the most powerful sales and marketing assets you have, if you know how [...]

23 07, 2021

5 Tips to Develop an Employer Branding Strategy to Attract Top Talent

2021-07-21T20:21:23-07:00By |

5 Tips to Develop an Employer Branding Strategy to Attract Top Talent How does employer branding strategy affect your ability to attract the top talent to actually help grow your brand? Image Source: RawPixel Branding is one of the most important elements of a winning business plan, as it allows you to elevate your company [...]

16 06, 2021

7 Tech-Based Solutions to Make Your Meetings More Productive

2021-06-15T20:02:28-07:00By |

7 Tech-Based Solutions to Make Your Meetings More Productive Stop wasting time in meetings! Learn how to make your meetings more productive with these 7 tech solutions. Too often, businesses waste their time in meetings without purpose or a dedicated agenda, where leaders spend too much time on long-winded speeches, and employees have no idea [...]

22 04, 2021

7 Creative Ways to Incorporate Branding in Corporate Events

2021-04-22T16:36:34-07:00By |

7 Creative Ways to Incorporate Branding in Corporate Events Understand the ways to incorporate branding into all aspects of your business including corporate events for customer reach and recall. Corporate events are a great opportunity to build your brand. When done right, these events can help you create strong brand awareness and positive associations in [...]

21 01, 2021

Self-Marketing: How to Be More Competitive on the Job Market

2021-01-21T07:23:29-08:00By |

Self-Marketing: How to Be More Competitive on the Job Market 7 Self-Marketing Tips to Make Yourself More Competitive on the Job Market Photo by Deniz Göçmen on Unsplash When buying a product, here are some of the things you probably consider: what it’s made of, how much it costs, its value compared to its price [...]

11 12, 2020

5 Best Practices for Growing and Future-Proofing Your Healthcare Business

2020-12-11T17:09:09-08:00By |

5 Best Practices for Growing and Future-Proofing Your Healthcare Business Starting a healthcare business? Here's a blueprint to grow and future-proof your new healthcare business. Healthcare is one of those industries that is constantly growing around the world, as it is an essential necessity to provide millions of patients with adequate care and treatment. So, [...]

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