How to get more Likes, Comments, and Shares on Twitter

Paul Haarman: How to get more Likes, Comments, and Shares on Twitter in 10 Easy Steps (2021)

How to get more Likes, Comments, and Shares on Twitter

In this day and age, if you have a business it is almost necessary to have a presence on social media. Now I’m not necessarily referring to just Facebook or Instagram but also Twitter which has been touted as the ‘Harry Potter’ of Social Media platforms – so many believe that there is nothing they can do about their lack of success regarding these sites. 

Of course, this isn’t true; in fact, I will show you how to get more Likes, Comments, and Shares on Twitter in 10 Easy Steps!

Step 1: Identify Your Audience

According to Paul Haarman in order to gain exposure on Twitter, you need to know who your audience is and what they want. This can be done by identifying the demographics and interests of people who will engage with your tweets along with finding out how often you post per day and when that should be. 

Step 2: Analyze Your Posts 

Once you have figured out what type of content you should put up in your posts; the next step would be analyzing these posts so you can determine which ones are performing better than others. While there is no definite way to do this, monitoring likes, comments, shares, etc. is one effective method along with checking to see if any hashtags or keywords are used. 

Step 3: Put More Emphasis on What Works 

While it’s always good to try out different types of content, you should heavily put more emphasis on what has worked in the past. This will not only save you time but also allow you to grow your audience much faster than trying to find something that works for them when you already have content that is doing just that. 

Step 4: Be Personable 

Nobody wants to follow a company or business that doesn’t take interest in the people they are trying to sell to. One way around this is by being personable with your posts – tweet about things going on in the world but also tweet about things happening within your company/business itself. This will make followers feel like they are buying from actual humans rather than a computer. 

Step 5: Connect with Other Accounts on Twitter 

Whether it’s through Direct Messages, Mentions, or Tweets with the @ sign (which would be known as tagging someone), you should constantly try to connect with other accounts that might be useful to your own. Some examples of this could include influencers who have many followers/subscribers within their own industry and companies that offer products even remotely similar to yours. 

Step 6: Participate in Discussions 

On social media sites like Twitter, people love discussing things – whether it is politics or what is happening at Coachella. By participating in these discussions, you are not only getting more eyes on your tweets but also showing your audience that you are willing to stand up for what you believe in and that you’re not just some faceless company. 

Step 7: Use Engaging Visuals to Supplement Your Posts 

As humans, we are naturally drawn to things that are pretty or eye-catching and the same goes for social media posts. This is why including visuals like photos or videos within your tweets can be extremely beneficial as it will help you to stand out from the rest of the noise on Twitter. 

Step 8: Tweet at the Right Time

Believe it or not, there is a science to tweeting and it has everything to do with the time of day you send out your tweets. By tweeting at the right time, you’ll not only increase your chances of being seen by more people but also increase the chances of them engaging with your posts. 

Step 9: Keep Your Tweets Short and Sweet 

While Twitter does allow for you to write tweets that are up to 280 characters long, this isn’t always the best thing to do as people generally don’t have the time or patience to read longwinded tweets. Try to stick to around 120-130 characters as this will make it easier for people to read and also leave room for them to add their own thoughts/opinions. 

Step 10: Use Tools to Help You Succeed 

Finally, using tools like Twitter Analytics can be extremely beneficial in helping you understand what is and isn’t working with your tweets. This way, you can adjust your content and strategy accordingly in order to get better results.


When it comes to social media, there isn’t a single site that is quite as popular as Twitter. While many people know about it and use it on a daily basis, not everyone knows that there are several methods they can use in order to increase the reach of their tweets. The 10 steps listed above by Paul Haarman should help you get started with this process but if you need more information always feel free to contact us at any time!