Keith Coppersmith

About Keith Coppersmith (Edit profile)

Keith Coppersmith is a business and marketing expert who has experienced both the rise and fall of many businesses. He enjoys writing and providing insight based on both practice and theory.
21 10, 2019

How Brand Engagement on Social Media Influences Purchase Behavior

2019-10-16T20:35:49+00:00By |Brand Building, Business, Social Media Marketing|0 Comments

How Brand Engagement on Social Media Influences Purchase Behavior Social media has a profound influence on customer purchase behavior, find out how to use brand engagement to improve your customer buying experience. The wide-spread usage of the internet has influenced almost every industry and transformed many processes. Another milestone in [...]

17 05, 2019

5 Important eCommerce Metrics you Shouldn’t Neglect

2019-05-14T23:17:45+00:00By |Conversion Rate Optimization, eCommerce|0 Comments

5 Important eCommerce Metrics you Shouldn't Neglect What are the most important eCommerce metrics your online business needs to monitor for success? These 5 KPIs will ensure your eCommerce conversion rate is trending up, keep reading. Ecommerce is one of the most prospective and lucrative industries in existence. In fact, [...]