5 Things E-Retailers Can Learn from Amazon Why do so many people look to Amazon for their online shopping needs? Well, here are 5 of Amazon's key components to help E-Retailers convert like the Pro's. Online retailers big and small should look no further than Amazon as an example of how to run a successful [...]
Two giants face off over battle for product search dominance. As the holiday shopping season heats up, the ongoing competition between Google and Amazon to be the destination for consumes researching products reaches its annual apex. Conventional wisdom holds that Amazon dominates in this realm. Recent data, however, suggests Google may be gaining ground or at least is [...]
If you're new to the ecommerce industry, I'll let you in on a “little” secret. There's an 800 pound gorilla in the room that is nearly impossible to take down.Its name is Amazon, and it's the largest online retailer in the western hemisphere. It’s safe to say that all online shoppers are familiar with Amazon. New [...]
Here’s a test: Google “fairy wings” right now. Your job is to quickly find which result will sell you a set of glitter fairy wings and preferably include free shipping. Now that you’ve begun your search, how do you know which result will bring you to the most qualified products? One way is to visually [...]
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Why Should You Use Amazon To Sell Your Products Online?Online retailers seem to have a love hate relationship with Amazon; either embracing it as a sales tool or fearing it as a profit suck. I see many young online entrepreneurs fear Amazon for cutting into profit margins, and that attitude is fine if you have [...]