Is Price Matching the Right Strategy for Your B2B Sales?

2018-10-16T15:02:32-07:00By |

Is Price Matching the Right Strategy for Your B2B Sales? Price isn't always the deciding factor - use the right strategy because price matching could be a dangerous race to the bottom for your business. Market data on competitive pricing can become a fantastic tool when engaging a customer on price. The best companies relentlessly [...]