Google Analytics: How to Define Website Goals

2015-09-08T13:30:52-07:00By |

Google Analytics Goals represent a completed activity, called a conversion, which measures how well your site accomplishes your business objectives. Properly-configured goals allow Google Analytics to measure the number and rate of conversions, enabling you to evaluate the effectiveness of your website and marketing campaigns.This post, Google Analytics: How to Define Website Goals, was first [...]