Improve Your Business Presence Online With Instagram
Yes, you can improve your business presence using Instagram, This post will help you start building your audience today.
Instagram is helping many businesses to grow and create a brand presence in the market. There are over 500 million active users on this website, and with the aid of it, you can reach out to a targeted audience that is looking for your products and services. Instagram is becoming more popular than Twitter and Facebook. Users face less competition in the market, and this is the reason why the social media platform is preferred for driving sales and targeted traffic to their business.
How do you get started?
When it comes to getting started, you first need to visit the website and make yourself acquainted with it. Getting started is simple, you just need to create a profile name, and you can use the same one as your Twitter Handle. Choose a profile picture that should preferably be your brand logo and connect your Instagram account to Facebook. In this way, your network on Facebook will start to follow you.
Make use of some fun photos for a balance
Instagram is an image or a photo sharing social media platform, so it is important for you to upload business photos with some fun photos once in a while to create a balance. Pictures of babies and puppies are an instant hit when it comes to the generation of free Instagram likes, however, do not get overwhelmed with the desire and only post such pictures once in a while. When you are posting pictures or photos on Instagram, it is imperative for you to understand the fact that people respond to real people well. Click pictures of your product with people that look like the next-door neighbor and see some likes you get.
Captions and hashtags
Captions and hashtags are very important when you are using Instagram for your business. Always remember that the caption should be powerful and short. Likewise, hashtags for your business are like keywords and so when you are using them, ensure that you limit them to just 4 to 5- maximum. You should also engage your audience well. This can be done by liking their photos in return and following them. You may cross post pictures on Instagram to your Facebook business page so that people in your circle are aware that you are on Instagram as well.
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Post some debut videos on Instagram to engage your audience. Make sure these videos are relevant to your business. They should convey a business message and not be too long to bore the audience. The video should be able to create a positive impact on the minds of viewers in just 16 seconds of viewing the video. Photographs generate instant likes however in the case of videos, the first 16 seconds of your clip must engage the audience to make them watch it till the end.
Therefore, if you follow the above tips for your business, you will be able to gain the competitive edge in the market and help people like and follow your posts on social media platforms. This, in turn, boosts your web presence and business growth with success!