Here’s How Companies in Atlanta Can Land More Business with SEO
As an SEO consultant in Atlanta, I can tell you exactly how companies in Atlanta land more business leads with SEO services focused on local.
A vital component of any business online or off is to get in front of the eyes of the target customer.
As a resident and SEO consultant in Atlanta, Georgia, I’ve worked in several digital agencies across Atlanta and hundreds of companies trying to carve out their slice online. I’ve made a list of things that the most successful digital agencies are doing to land more business with SEO both for themselves and their customers.
Even if you are not from Atlanta, you can still use these tips to land more business with SEO from your local community. These tips are tried and tested more than enough. Without any further due, let’s get straight to the point.
1. Optimize the content on the website
Your website is the gateway to your business. If the customer doesn’t find your content, how will they ever retain your services?
The very first thing to do is to optimize your website content so that it contains long-tail keywords that are relevant to your business and your location.
Add keywords on the title page, on the H1 tag, and even in the page description written on the website.
One mistake that website owners make is they don’t give full contact information on the main page. If you want to connect with the customer, you must give them a clear way to do so. Whenever a customer faces a problem, they will contact you right from the front page.
When you give ease to the customer, it will be easy for them to trust you.
2. Update your Local business listings
The fastest way to land business with SEO from a local customer is to develop an element of trust in the eyes of the customer. This can be done via listing your business in the local directories. Update your Google Business listing and fill out the information on your Facebook page.
When customers browse for a service, they’ll prefer local listings rather than any other business. Anything close to their home is always more convenient for them.
Your Google business listing is an essential primary step especially since you can sync your Adwords account with it to capture even more local search when relevant.
If you have multiple locations of a business, you must create a separate listing for each company. Lastly, ensure that your business is listed in the correct category because a clear category will help Google list your business for the right target market.
3. Focus on Link Building
Undoubtedly, link building is one of the fastest methods to boost your presence in the search results, which will lead you to make more sales. For instance, if you are from Atlanta, one of your first searches for additional help on this topic would be Atlanta SEO Companies.
In this, both internal and external linking counts. One without the other will not do any good. If you are willing to scale your business fast and are serious about generating sales, you must use guest posting to get link juice from renowned brands. And for internal linking, you must link other pages so that the overall ranking can improve.
4. Encourage people to Leave on Online Reviews
If you want to establish trust among people, the right way is to showcase this trust is via online reviews. For this purpose, you must ask your customers to leave feedback regarding their experience on your website.
More reviews will help people gain trust in your brand. Unless you’ve given an excellent experience, customers rarely give any reviews about a website. This is why it is okay to ask for reviews because you’ve done the job a now; it is time to hear what people think about you.
Reviews will help visitors establish a perspective of your brand, and this will force them to buy from your website without feeling worried about the quality of the service.
5. Engage People on Social Media
Social media is a great way to grab the attention of the customer and at the same time, listen to what customers feel about your brand. When you start a conversation on social media, it is not just that person; you represent your company, and everyone sees how you communicate with the customer.
As the old saying goes, the customer is always right. Which means you need to listen patiently to whatever customer is saying about you. And not just that, you must resolve their issue then and there.
6. Drive Media Coverage
You’d be surprised to see how much business having your business mentioned in the right place can generate. Media coverage will help you climb two steps of stairs instead of one. You will reach more people in a short time.
Develop relationships with local bloggers and influencers that can help you to establish an excellent reputation for your brand online. Your PR efforts will create a ripple effect and give people the impression that you are doing good work, and people need to listen to you.
Wrapping it up
You can probably see how these tips apply to any business with an online presence and not just businesses located in Atlanta.
To get more business, you must keep experimenting with various methods. The above tips might help you get an edge over your competitors, but you must be consistent if you were willing to get ahead of your competition. Some suggestions might work, while others will take some time to work.
It would help if you stayed consistent with every strategy. Good things take time, and so does a good business. If you are starting, it will be challenging to get some leads, but if you do things with a strategy, it will be easy for you to know which of the elements are working and which are not.