How to Improve Your Ecommerce Checkout Flow
You’ve got traffic, but no purchases, what do you do? Improve your Ecommerce checkout flow with these tips to convert and retain customers.
You’ve used all possible strategies to win customers to your e-commerce site. However, they’re still not making purchases. Worse still, most of them abandon their shopping carts at checkout.
Ecommerce checkout flow is a HUGE part of the user experience, and one you can’t afford to screw up.
According to the Baymard Institute, cart and checkout abandonment constitutes 70% of the average sales loss in e-commerce. If your business keeps losing money on the table because of cart and checkout abandonment, you need strategies to help your customers complete their orders.
Read on to learn different strategies to help you improve your Ecommerce checkout flow.
1. Simplify Your Purchase Sequence
People shop online because of the convenience and ease offered by e-commerce shops compared to physical shops. Therefore, yo