15 09, 2015

SMBs Don’t Prioritize SEO

By |Tips & Tutorials|0 Comments

Less than half of small business owners in the U.S. consider search engine traffic to be an important source of new business opportunities, according to new research from the Small Business Authority (SBA).This post, SMBs Don't Prioritize SEO, was first published on SearchEngineWatch.When asked the same question last year, half [...]

11 09, 2015

How To Create And Manage Brand Advocates

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While we may refer to them as brand advocates, those people who support a brand especially when it’s facing some kind of crisis, are really just passionate fans. This post, How To Create And Manage Brand Advocates was first published on Econsultancy.comFans who are willing and able to dedicate their [...]

8 09, 2015

Google Analytics: How to Define Website Goals

By |Google PPC, Online Marketing, Tips & Tutorials|0 Comments

Google Analytics Goals represent a completed activity, called a conversion, which measures how well your site accomplishes your business objectives. Properly-configured goals allow Google Analytics to measure the number and rate of conversions, enabling you to evaluate the effectiveness of your website and marketing campaigns.This post, Google Analytics: How to [...]

7 09, 2015

What makes great marketing?

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In honour of the Masters of Marketing awards, Marketing Week caught up with some the members of the Masters jury, the 60+ group who will judge the entries, to ask them the simple but $100m question: what makes great marketing activity?This post, What makes great marketing, was first published on Econsultancy.Simon [...]

2 09, 2015

What Retailers Should Do Instead of ‘Everyday Low Prices’

By |eCommerce, Tips & Tutorials|0 Comments

'Everyday low prices' was a successful strategy for Walmart, but how does it fare today? This post, What Retailers Should Do Instead of ‘Everyday Low Prices’, was published first on Econsultancy.Walmart became synonymous with low prices, thanks to clever marketing and rollback offers. This helped shoppers perceive Walmart as a [...]

2 09, 2015

Web Design: 7 Stock Photography Mistakes to Avoid

By |Small Business Tips, Tips & Tutorials, Web Design & Development|0 Comments

Stock photos are an excellent resource for businesses that cannot afford custom photography, but many people fall victim to some common pitfalls related to their use.This post, Web Design: 7 Stock Photography Mistakes to Avoid, was first published on WebMarketingToday.Following is a list of seven “don’ts” for using stock photography [...]

25 08, 2015

Cross-selling Online: Why It’s Important & How To Do It

By |Conversion Rate Optimization, eCommerce, Tips & Tutorials|0 Comments

This post Cross-selling Online: Why It’s Important & How To Do It was first published on EconsultancyIf you’re not offering customers extra products you’re missing an opportunity for greater revenue, so it's important to do it and get it right. What is cross-selling?Cross-selling simple means offering additional products or services to [...]

21 08, 2015

Looks Like Instagram Is Going to Be A Pretty Good Advertising Option

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Salesforce is sharing data around early performance and cost numbers related to Instagram advertising campaigns over the past month. The companies partner via Salesforce Marketing Cloud products like social,com, Active Audiences, and Social Studio.This post, Looks Like Instagram Is Going to Be A Pretty Good Advertising Option, was first published [...]

11 08, 2015

How To Set Up Google Adwords Call Tracking in BigCommerce

By |BigCommerce, Google PPC, Tips & Tutorials|0 Comments

Google Adwords Call Tracking - Don't Miss Your Website's Key Conversion Metrics How To Set Up Google Adwords Call Tracking in BigCommerce Quickly and Easily Seventy percent of all mobile searchers have called a business directly from search ads and 99.9% of BigCommerce store owners want to be able to [...]

17 01, 2015

Can’t Print to the Xerox Phaser 7760 After Upgrading to Yosemite?

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You’re not the only one, but you can stop swearing – there’s a fix.Well, we’re about three months into the OS X release of Yosemite I was finally compelled to upgrade. GoToMeeting, which is essential for my client meetings, stopped supporting my current OS, so I made the switch.While I [...]

7 05, 2013

Industry Moves Into Three Dimensions: The Potential Impact of 3D Printing in Business

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The business world is on the verge of revolutionary technological change with the advent of 3D printing. Despite the naysayers, more businesses are taking a serious look at the slew of advantages 3D printing will likely bring. Here's how 3D printing can change the face of consumerism forever. Printing the [...]

26 07, 2012

How To Easily Rip Screen Printing Separations For Complex Graphics Or Grunge Vectors

By |Tips & Tutorials|3 Comments

Grunge t-shirts with distressed, large graphics that cover a shirt are crazy popular right now. It’s hard to walk into any store, whether it’s a discount superstore or a high-end boutique, without seeing this style shirt on nearly every rack. There are plenty of DIY t-shirt fanatics looking to create [...]