Still struggling to generate traffic on your website? You can spend countless hours writing content and building the “perfect” site, but it's all for nothing unless people actually see it. So that's why today we're going to discuss some of the best ways to attract visitors to a website. Guest BloggingAlthough its SEO value has seemingly [...]
This article, Etsy Local: New Marketing Channel for Boutique Shops, was first published on WebMarketingToday.Etsy is an online marketplace for entrepreneurs who sell handmade or vintage items. Since its founding in 2005, the number of active Etsy sellers has increased to 1.5 million and the number of active buyers has risen to 21.7 million.Typically, Etsy [...]
Pinterest is often thought of as a social network, and it is to an extent. You can follow people (including friends), and they can follow you back. You can interact with them and even send them direct messages. In these regards it’s very much in the same stable as Facebook, Twitter, and others. Like Facebook [...]
The Wall Street Journal reported that the first major sports naming rights deal took place in 1973 to the tune of $37.5 million. The locally based Rich Products bought the right to put their name on the stadium used by the Buffalo Bills. The deal took 13 months to iron out. Naming rights didn't become [...]
Google announced that it is starting to roll out structured snippet extensions for text ads. These enable advertisers to provide structured information to show up in their ads.This post Google Launches Structured Snippet Extensions For AdWords, was originally published on WebProNews.You can select a predefined header and enter a list of customized values that make [...]
When Google AdWords first began, not many businesses even had Web pages, and fewer still used the advertising tool. As a result, competition was relatively low for any business that did use Google AdWords. That, in turn, meant the cost was low too. However, things have changed and now, for many businesses, the cost per […]
The post Dealing With High Competition and High Costs Per Click appeared first on SiteProNews.
The rise of native advertising is a lot more than a fad or the latest shiny object on the digital landscape, as Marketing Land observes. It represents an important way to reach consumers at precisely the right time: when they are online and engaged in a specific topic. Consumers Reject Traditional Advertising Native advertising is [...]
Anybody in online marketing can tell you that Pay Per Click (PPC) can work for you, but unless you know how to use it to your advantage, and how to properly market using this method of advertising, you might wind up spending a lot more than you would like to. Far too often I see [...]
When it comes to website design and advertising; it pays to have realistic expectations paired with a solid strategy and a plan. In today’s world of internet sales and booming eCommerce businesses, many people are interested in getting on board with an “easier way of doing business”. Unfortunately, easy access to all things online doesn’t [...]
Many in the business and design community have been watching Yahoo's countdown to the arrival of their new logo which was announced last night. I think Yahoo's video illustrating the concept phase leading up to the new logo was far more energetic than the Logo itself. Yahoo seems to be following suit with many other [...]
Do we focus too much on the components and miss the bigger picture? Most businesses don’t care much about the nuances between graphic design, advertising and marketing — what they want is results. Simply put, when we look at different service providers, graphic design is essentially the dressing on a salad, or the frosting on [...]
You don’t have to be a marketing insider to know that the world is cluttered with ads. Everywhere you turn there are messages vying for your attention and products fighting for your pocketbook. In order to rise above the noise, savvy companies are thinking outside the [...]
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