Using AI for Effective Conversational Marketing with Customers I know a lot of copywriters who fear AI right now, but businesses should absolutely be using AI for conversational marketing, see why. Screenshot: LivePerson The Future of Conversational Marketing and the Potential for Further Advancements in AI Technology In today’s world, where customers are more [...]
4 Signs That You Need to Do an SEO Audit for Your Website Do you need to do an SEO audit? These 4 signs are clear indicators that it's time for you to run an SEO audit on your website. Image Source: SEOOptimer Just what you wanted to do, spend more time dicking [...]
Cost-Cutting Tips For Small Businesses Use these cost-cutting tips to scale back while still facilitating growth and boosting the bottom line of your small business. Photo by Mathieu Stern on Unsplash Cost Cutting for Small Business Owners: How to Boost Your Bottom Line Keeping costs down is an essential part of operating a small business. [...]
Are FCRA and Social Media Platforms Affecting Job Applicant's Chances? FCRA and Social Media Platforms for Job Applicants: What You Need to Know About Why You Might Not be Getting Hired. We all know social media is a great way to stay connected with friends and even businesses we're interested in, but we also [...]
Designing for Conversion: Website Conversion Tactics Designing for Conversion: Implement These Tips and Best Practices in Website Development to Convert Your Website, Visitors. The key to success online lies in understanding how people interact with websites. A website needs to be more than just esthetically pleasing. It needs to be tailored to meet user expectations [...]
7 Keys to Improving Your Email Click-Through Rate Improving your email click-through rate quickly is essential not only to drive sales at an effective ROI, but to keep customers on your list, find out how. 7 Techniques To Enhance Your Marketing Email Click-Through Rate Do you suspect your email marketing strategy is ineffective? If [...]
How to Boost Customer Engagement with App Development Savvy brands develop Apps that encourage customer engagement and continued interaction resulting in increased loyalty and higher sales — see what they're doing right. Image Source: Vecteezy Introduction Customer engagement isn't just about increasing profits. It's about encouraging customers to interact with your brand on their [...]
How Meaningful User Experience Impacts Website Potential If you really want to maximize your website potential, understand how to provide a meaningful user experience for customers. Photo by UX Indonesia on Unsplash How To Maximize Website Potential with Exceptional User Experience Businesses thrive when accommodating their users’ needs. Here, one of the fundamental aspects is [...]
7 Ways to Increase Your Domain Authority Quickly DA is a key indicator of how rank worthy your site is, find out how to increase your domain authority quickly for better rankings. Image Source: Pexels Search engine optimization, or SEO, is one of the most legitimate concerns of everyone running a site. Securing a [...]
Should I Use Qualitative or Quantitative Traffic to Measure Website Traffic? When marketers measure website traffic they are interested in visitor data not just the number of visitors, learn more about qualitative traffic here. Photo by Austin Distel on Unsplash See Why Marketers Value Qualitative Traffic Over Quantitative Traffic in This Post The problem [...]
5 Digital Tools to Improve Customer Satisfaction in Your Business What does every successful business have in common? Happy Customers. Here are 5 tools to Improve customer satisfaction to drive success. Photo by Sincerely Media on Unsplash The customer is always right! I bet you have heard this phrase a million times. And [...]
10 Internal Linking Mistakes That Harm Your Website SEO Creating links is super easy, did you know there are plenty of internal linking mistakes you can easily make that will hurt your site user experience and rankings? Photo by Oleksandr Pidvalnyi: Pexels Internal linking is an essential part of a website's SEO strategy, but [...]
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