Why The Flywheel is Replacing the Marketing Funnel If customer journey mapping is important to you, you may want to get familiar with the flywheel to understand why the marketing funnel is on its way out. Image Source: TheBritAgency The “flywheel” has been a popular topic in marketing conversation lately. [...]
About Jaren Nichols (Edit profile)
Jaren Nichols is Chief Operating Officer at ZipBooks, free accounting software for small businesses. Jaren was previously a Product Manager at Google and holds an MBA from Harvard Business School.
29 04, 2019