Real-time Push Notifications & 4 Winning Location-Based Marketing Tactics Are you leveraging real-time push notifications and retail incentives to drive traffic to your brick and mortar store? If not, you'll want to read this. According to a poll by Accenture, nearly 60 percent of consumers want real-time promotions and offers delivered to their smartphone. With [...]
Social Media: From a Trickle to a RoarThe Importance of Entering the Social Media StormOver the last several years, social media has become an increasingly prominent force in society. Coupled with the fact that there are so many new and unique social network platforms that launch each year, the prospect of acclimating your business to [...]
5 Ways to Grow and Expand Your E-Commerce Business To say e-commerce is a “large” industry would be an understatement. According to the folks at eMarketer, it's the only trillion-dollar industry that's growing at double digits each year. But maintaining a successful presence in the e-commerce industry isn't always easy. With so many seasoned brands having [...]
Spotlight on (PLA's) Google Product Listing Ads Popularity The popularity of PLA’s Google Product Listing Ads with online advertisers is soaring and clearly Google is taking notice by improving their reach. Google PLA’s have been getting a lot of coverage lately. Larry Kim, founder of WordStream, recently wrote a post on “how product listing ads [...]
Ecommerce Trends Marketers Need To Understand In 2016Seventy years ago, nobody would have thought of any other reliable way of buying products aside from traveling to the store to purchase them. Twenty years ago, not many people would have predicted that ecommerce would eventually rival brick-and-mortar stores in every way possible. Today, all of this [...]
How to Create the Perfect At-Home OfficeWorking from home has many challenges, these tips on creating the perfect at-home work space will help you focus more on business and less on distractions. If you work from home, you know that finding the time and space to devote to your business can be a tricky task fraught [...]
6 Ways to Turbocharge Your Online Sales If you've recently launched an Ecommerce store, you'll want to start these 6 ways to turbocharge your online sales straight away. 1. Offer Free Shipping Some online retailers believe the customer should foot the bill for shipping. But there's a reason why e-commerce giants like Zappos and Amazon [...]
How Load Times Impact Conversions and Tips To Improve Yours This post will look at 5 studies that show how load times impact conversions and then 3 tips that can dramatically improve your website load times. How long does it take visitors to load your website? If they are forced to wait five seconds or [...]
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