5 Factors to Consider When Hiring a Web Design Service
Hiring a Web Design Service is like hiring a contractor to remodel your house — it’s not something you want to get wrong because it can end up costing you a lot more.
If you need a hand in designing your website, you might turn to a web design service. It’s definitely worth considering them, as they can help you make a great website, but how do you know which service to hire as choosing a right service will definitely affect your website, that is why we have written this article for your help.
Before you begin your hunt for the web design agency that’s right for you, you should ask yourself a few preliminary questions…
- What’s the purpose of your website?
- Who are you trying to reach?
- Do you need website content created for you?
- Do you want to rank in search engines?
- Do you want to show up in local search?
- Will you need to manage your website?
Keeping these questions in mind will help you when reviewing potential web design service contractors.
There are a few key factors that are particularly important to consider — keep reading to find out just what they are.
1. Their History
How long have they been doing it?
Ideally, the service you hire will have plenty of web design experience — they’ll have more knowledge and wisdom, and be able to develop a service tailored to your requirements.
If they’ve got plenty of experience in what they do, they’ll have worked with a variety of different clients, and know what various clients and businesses expect — some of which will have similar needs to yours. They may even have web design case studies to illustrate the process more clearly.
It is always wise to check out the reviews of any services you are going to hire. Before deciding on a web design service, check out references and reviews to make sure their claims are backed up by their previous clients.
Have a look at customer reviews and ratings online, or ask people you know about the web design services they’ve used previously.
Have the services you’re looking at won any awards in the past?
Do they feature client testimonials on their website?
Consider these questions and more when you’re choosing a web design service you will find more trusting.
3. Office Size and Location
Be wary — there are scams you may come across, so you don’t want to fall prey to one. Most of these scams, which usually sound almost too good to be true, can’t show proof of a physical office building.
If a web design service is trustworthy, they’ll have a physical office and you’ll be able to find it without too much bother — look online for photos, videos, and other proof.
4. Responsive Web Designs
Responsive web designs are more important than ever, allowing your website to rank higher on search engines. Increasingly, users are relying on mobile devices to access websites, so it makes sense to be equipped for this.
Without responsive web designs, you run the risk of being punished by Google and other search engines, and you risk having a higher bounce rate as potential customers are deterred from staying on your site when using mobile devices.
5. Awareness of Trends
Designers should have the fingers on the pulse of current design trends.
In a best-case scenario, they’ll adopt new trends before their competitors, thus giving you the edge over your rivals. You can even prioritize employee connection or any other requirements on your website make it sure your web design matches with your brand .it shouldn’t be too glorious or too simple.
A balance should be struck between making the most of new trends and ensuring that your website remains easy to navigate and use — an ideal web design service will be able to do this.
A few Bonus Points on What to Avoid in a Web Design Service provider
a) The Cheapest in Town
Reputable and reliable web design agencies simply don’t offer the cheapest services around. The goal of a website is to drive sales or generate leads. To do this they have to be user and search engine friendly, and even more importantly brand focused.
The problem with cheap web design rates is that they are typically a hook for a barebones website. If you want specific features and functions added, you may have to shell out more money and ultimately will end up spending more on your website in the end.
b) Payment in Full Up Front
You should expect to have to make some kind of deposit when entering into a web design service contract, but payment in full and up front is a huge red flag. There’s way too much risk in a payment in full arrangement and you (the client) is left with no leverage.
c) No CMS
What’s a CMS? That would be a content management system and any website built today should have one. The lack of a CMS like WordPress, BigCommerce or Shopify is a big red flag. No CMS means there’s no way for you to manage and update your own site’s content.
d) Website Only
Typically a web design service only company is not going to meet your needs. The right agency will offer web design services plus a full range of creative design services and marketing services to build your brand, target and engage the right audience and provide you with a website that works to achieve your goals.
The Right Web Design Service for You
These are the main factors to consider when hiring a web design service — take them into account when choosing the right service for you, and you won’t go far wrong! You’ll soon have a website to be proud of, and one that reflects your business and what you offer.
We wish you best of luck with your website.
For more advice on the web design process, check out the rest of our website — we’re sure to have just what you’re looking for.